Mark321's THIRTY LOGOS assignments

[Mark321]

Assignment LOGO #3



This is a logo for a communications company which is a lot like SKYPE (spelling?). This company is called PING and this company wants a logotype but it CAN have an icon too. Any color is fine but they do NOT want the color "blue". So, I pulled out my trusty pen and sketchbook and brainstormed some ideas. My favorite being this one, however, I did a better job at designing it on the computer than I did drawing it in my sketchbook. My ideas included: "people who use Ping are in the "in crowd". And I wanted some kind of icon that showed a "ping" in the image.

Impressions? I like this image. It was the most fun to make so far. The font took a while to spot. And I must admit that the font chose me because I would never have guessed using this font. The conceptual part was easiest but the execution of it took a little longer than I had anticipated. Cons? I'm not sure if I like the word "in" in red or not, maybe another color? Just not blue.

So, what's your impression? Did I do good or not? Surprisingly, this image feels right at home with this particular company and I can imagine the owners putting this logo EVERYWHERE.

Mark