Quote Originally Posted by pauland View Post
David, there are plenty of people here far more enlightened than me - and that's not modesty.

Whenever I come across SEO specialists my mind flicks to a wild west scene with a quack selling his cure-all elixir. I liken SEO practitioners to snake-oil vendors.

My view on SEO is this.

Have good content that describes the business/product well.
Try and have genuine online references to the business.

Have good customer service, and a good product.

For me that's what's important.

People that make promises about ranking, etc. are on a par with dodgy used car salesmen and snake-oil purveyors.

Paul
Paul,

Exactly what I said to my friend.

First things first, have a good business and do your job well - the rest will follow (he does and he does).