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  1. #1
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    Default Kit-Kat 4 Fingers

    Nestle have lost their latest battle with Cadbury, to trademark their 4 Finger Kit-Kat.
    However, Nestle are not giving up yet.

    So, do you think a company should be allowed to trademark a shape?

    I used the 3D Tool to easily make the 4 Finger bar.
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    Featured Artist on Xara Xone . May 2011
    . A Shield . My First Tutorial
    . Bottle Cap . My Second Tutorial on Xara Xone

  2. #2
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    Default Re: Kit-Kat 4 Fingers

    Maybe it is just me but I think there are about a trillion more pressing issues at the moment.

    The shaded portions of chocolate would not be that dark Rik.
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  3. #3
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    Default Re: Kit-Kat 4 Fingers

    So, do you think a company should be allowed to trademark a shape?
    Interesting question Rik. Is the Toblerone shape trademarked?

    DISCUSS
    Egg

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  4. #4
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    Default Re: Kit-Kat 4 Fingers

    You're right, Gary.
    No doubt about that.

    I was not really going for accuracy, which is why I didn't post in the Art Gallery.
    It was just a bit of fun, in drawing the shape, and then trying the 3D Tool for quickness.

    Featured Artist on Xara Xone . May 2011
    . A Shield . My First Tutorial
    . Bottle Cap . My Second Tutorial on Xara Xone

  5. #5
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    Default Re: Kit-Kat 4 Fingers

    Quote Originally Posted by Egg Bramhill View Post
    Interesting question Rik. Is the Toblerone shape trademarked?

    DISCUSS
    I think you will find the Toblerone shape is trademarked.

    I think the reason why Nestle lost, is that the shape is not seen (distinctive enough) whilst it is in its wrapper.
    Toblerone is distinctive.

    Featured Artist on Xara Xone . May 2011
    . A Shield . My First Tutorial
    . Bottle Cap . My Second Tutorial on Xara Xone

  6. #6
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    Default Re: Kit-Kat 4 Fingers

    That's what the article points out Rik. Strange decision in my opinion.
    Egg

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  7. #7
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    Default Re: Kit-Kat 4 Fingers

    Quote Originally Posted by Egg Bramhill View Post
    That's what the article points out Rik. Strange decision in my opinion.
    Do you mean that Nestle should have been able to trademark the 4 Finger shape?

    Featured Artist on Xara Xone . May 2011
    . A Shield . My First Tutorial
    . Bottle Cap . My Second Tutorial on Xara Xone

  8. #8
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    Default Re: Kit-Kat 4 Fingers

    Quote Originally Posted by gwpriester View Post
    Maybe it is just me but I think there are about a trillion more pressing issues at the moment.
    Are you refering to the widely reported unsustainable deforestation and habitat distruction from Nestle’s palm oil production, required to make KitKat bars?
    Jono (Jon)
    Xara Photo & Graphic Designer+

  9. #9
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    Default Re: Kit-Kat 4 Fingers

    Are you refering to the widely reported unsustainable deforestation and habitat distruction from Nestle’s palm oil production, required to make KitKat bars?
    No, but that is always a consideration. My thinking was closer to home.

  10. #10
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    Default Re: Kit-Kat 4 Fingers

    +1 Jono

    Stygg

 

 

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