OK, first of all a disclaimer because I am a keyboard warrior not a marketing expert.
Wherever possible with anything to do with the internet I always imagine the perspective not of the client, but that of the client's client.
So your guys are trying to get gigs and essentially your current intention is to have a website that could be a CV PDF pamphlet. I would say in that case just go ahead but don't be under the illusion that you are fulfilling your clients brief! definitely not "Different to the usual template stuff. Weird, or bright, or shocking, something in your face.".
Event organising staff, industry head hunters are looking for people who are in vogue, up-and-coming and have a growing following. You will make them yawn with a resume site.
I believe their internet and social media presence should be about making a buzz, catching attention of their audience, growing a following. When that happens you can point to what is going on, how the following is growing and that they are trending. Your resume part is then about their growing social media profile and popularity and everything else supports why that is happening. The world is about followers and social media. Adele was spotted making videos online and had a growing number of followers - her talent and growing fan base gave her her break.
Your event organisers want to book the group everyone is talking about. Your venues want the people with a buzz.
That's your advice from a total non-expert.
Bookmarks