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  1. #1
    Join Date
    Jul 2017
    Location
    south africa
    Posts
    4

    Default Graphic design as a career

    I have been asking myself with the surge of online free logo generators and templates for anything from a letterhead to a business card is it worth being a graphic designer anymore. I can see the flaws and easily spot these auto generated logos or design most of the time. To the casual person however it seems they dont see any difference , why pay a graphic designer for something you can get for free.... Now maybe i am wrong and the average person can see the difference because i image the visual appeal of such graphic and the lack of target a specific market can cause it to not deliver the results you want It still annoying. Its now spilling over into after effects templates , its a smart move by the people doing it all credit to them, but geez i studied for this man haha

  2. #2
    Join Date
    Apr 2012
    Location
    SW England
    Posts
    17,744

    Default Re: Graphic design as a career

    I am sure there will still be a specialist niche waiting; it will be on your marketing skills that things will turn.
    I invariably stop and check claims of being bespoke or professional to determine what the USP might be.

    Good luck though,
    Acorn
    Acorn - installed Xara software: Cloud+/Pro+ and most others back through time (to CC's Artworks). Contact for technical remediation/consultancy for your web designs.
    When we provide assistance, your responses are valuable as they benefit the community. TG Nuggets you might like. Report faults: Xara Cloud+/Pro+/Magix Legacy; Xara KB & Chat

  3. #3
    Join Date
    Aug 2000
    Location
    Placitas, New Mexico, USA
    Posts
    41,486

    Default Re: Graphic design as a career

    My wife and I started a graphic design company back in the late 80s in San Francisco after spending 15 years working in advertising agencies.

    At first we did really well but as the Mac became more of a sophisticated design tool in the mid 90s we were competing with kids with Macs and little formal training, working out of their homes for $35 an hour and many of our clients at that time were more interested in price than quality.

    It is a competitive field to begin with. But if you are good at design and have a good business head (this is more than half the business) and are willing to hustle, I think you can still find a market for your skills.

  4. #4
    Join Date
    Apr 2015
    Location
    Colorado USA
    Posts
    710

    Default Re: Graphic design as a career

    Quote Originally Posted by risen View Post
    I have been asking myself with the surge of online free logo generators and templates for anything from a letterhead to a business card is it worth being a graphic designer anymore. I can see the flaws and easily spot these auto generated logos or design most of the time. To the casual person however it seems they dont see any difference , why pay a graphic designer for something you can get for free.... Now maybe i am wrong and the average person can see the difference because i image the visual appeal of such graphic and the lack of target a specific market can cause it to not deliver the results you want It still annoying. Its now spilling over into after effects templates , its a smart move by the people doing it all credit to them, but geez i studied for this man haha
    risen,

    You already have a niche market. Just stop and think for a moment. Who do you ALREADY do designs for? They need your work. Plus, what do you do that's NOT design stuff? Hobbies? Interests? Use these already untapped markets to help you pivot into a new field of design where you do what you love AND you love what you do! The market is already there waiting for someone like you to fill it.

    I'm a magician and a designer...so...I combined the two. Now, I do designs for other magicians. And they LOVE it!

    Combine your skills and elevate an industry or create your own. You're the boss!

 

 

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