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  1. #1
    Join Date
    Jan 2006
    Location
    Urmston, Manchester,England
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    2,527

    Default Re: These logos need better typography!

    Knowing nothing about typography guys, I just used what I thought looked ok!!!! so no gasps and shock horror what the hell as he used
    For The I used Bubblegum sans reg.
    For Mug I used Goblin.
    For the bottom text I used Dominican reg.

    Hope I've not freaked you typo. masters out

    Stygg
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  2. #2
    Join Date
    Oct 2002
    Location
    Liverpool, N.Y.
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    Default Re: These logos need better typography!

    @Stygg—

    Good going! Nice use of more interesting and appropriate fonts. I thought the whole point of posting this was to get good designers to think about typefaces; how to use them as creatively as you would brush strokes. By the way, "Dominick" is FontShop's name for the industry standard "Dom Casual", available online just about everywhere, and sometimes legally.

    @mwenz, you nailed it in one, and I got something coming up here that you'd like to critiqué,,,because it's my work. :)

    @Frances, thank you for getting the ball rolling! Your versions are a definite improvement and I'm happy that you're "thinking font" here!

    @Albacore: your observations are astute ones. And agreed, these guys aren't the easiest to work with, but nevertheless I'd like to see you improve one of the logos with your suggestion(s). And because you prompted me, I did vector copies of two of the logos for members to download. Oh, Crikers..I'm getting to the Monthly Giveaway again. :(

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    Davida for the headline; I thought if I angled the cup enough, the top of the drawing would be as good a place as on the side. I modeled the mug, and then used Cinema 4D's Sketch feature to posterize/cartoon the render. Then it was off to Vector Magic to pull the vectors. You might want to improve upon these auto-traces. Take 'em, split your commission 50/50 with me if you sell one of these. :)

    I uses Mona Lisa Solid for the sub-text and then a frilly vector ampersand (see below).

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    Blackmoor—it's one of Dieter Steffmann's fonts you can easily look up and download for the headline and then Arts & Crafts for the sub-text. I just did a search for "Arts & Crafts" and scored a large number of free downloads of stuff that's close to the Dave Fabik "Willow" typeface I used in this example. Also you can do a search on "Renee Mackintosh", and I'm sure "Dyer" is free...and it's actually quite nice.


    Oh, I also noticed that there's a of design opportunities here to use a fancy, frilly ampersand instead of the word "and". "And" :) so I've included some & that I've traced off from fonts on the web. I think one is from Pistilli, in case anyone likes the font.


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    My Best,

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  3. #3
    Join Date
    Oct 2002
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    Liverpool, N.Y.
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    6,090

    Default Re: These logos need better typography!

    Not my finest, but if the client wanted a log in 15 minutes, this would be it. Attached; thanks for the concept, albacore. The wood panels were auto-traced and don't ungroup them unless you want to deal with 5.037 individual shapes.

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  4. #4

    Default Re: These logos need better typography!

    Quote Originally Posted by Gare View Post
    Not my finest, but if the client wanted a log in 15 minutes, this would be it. Attached; thanks for the concept, albacore. The wood panels were auto-traced and don't ungroup them unless you want to deal with 5.037 individual shapes.
    I like it. When looking at the bow-tie, that's where I think I would have went.

    Oh, and thanks for the kind words.

  5. #5
    Join Date
    Dec 2007
    Location
    Sunshine Coast BC, Canada. In a beautiful part of BC's temperate rainforest
    Posts
    9,864

    Default Re: These logos need better typography!

    Had some more time to play so Improved on my previous ones.

    Mug: same fonts but created an overlapping design that looks good both in colour and black and white. There used to be a coffee shop in the nearby city back in the late 70's called the Mug N' Muffin so I couldn't resist playing with adding the N' Muffin to the logo.

    Bowtie: I did a name change and had some fun playing with the Desire font. Black Tie seemed like a better name and I tried to create a balance of formal and fun
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    [SIGPIC][/SIGPIC]
    My current Xara software: Designer Pro 365 12.6

    Good Morning Sunshine.ca | Good Morning Sunshine Online(a weekly humorous publication created with XDP and exported as a web document) | Angelize Online resource shop | My Video Tutorials | My DropBox |
    Autocorrect: It can be your worst enema.

  6. #6
    Join Date
    Oct 2002
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    Liverpool, N.Y.
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    Default Re: These logos need better typography!

    +10, Frances. Improvisation, making your own rules...excellent results.

    The Mug 'n' Muffin looks especially appetizing/attractive!

    Looks like you spent quality time on type-fitting The Black Tie, too!

    Marvelous use of fonts. Exemplary!

    -g

  7. #7
    Join Date
    Jan 2006
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    Urmston, Manchester,England
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    Default Re: These logos need better typography!

    Switched the bow tie from catering to outfitters! For Bow Tie, I used Great Vibes reg. and for Bespoke Tailors, I used CAC Champagne.

    Stygg
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  8. #8

    Default Re: These logos need better typography!

    I'll tell ya, this is more fun than what I'm doing (or ought to be doing) today...
    @mwenz, you nailed it in one, and I got something coming up here that you'd like to critiqué,,,because it's my work.
    If I were to critique the work, it would be that due to the nature of an envelope producing such faired curves on the bottom of the text, I would investigate fairing the black behind the text, The Mug. Something sort of like:

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    But in playing, the enveloped text almost begs for a slight mouth shape. Maybe, perhaps. Something like this:

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    But I would go so far as to draw a mouth and convert the envelope to editable shapes and see about altering the middle portion to see if I could get the slight 'V' at the top middle of a mouth drawing into the shape of the text. Whew, not even sure I understand that...

    With the text splitting between the two words, it probably wouldn't work out, though. Though the angular nature of the 'M' almost suggests it enough.

    Mike

 

 

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