Quote Originally Posted by Egg Bramhill View Post
Interesting question Gary. I'd say a light beer in the UK refers to a lower alcohol content, not a lower calorie content.

Good sketch tho
Thanks for that, egg.

Reduced alcohol content is also part of the "light" claim here in the USA, but it's sold as a "less filling" drink because there are also less carbohydrates...which is part and parcel of less alcohol.

But in the final reel, the US breweries (foreign-owned, but still on US soil!) feel the term "diet" is synonymous with a sissy drink, thus the fudge term "light".

My Best,

Gary