Graphic design as a career
I have been asking myself with the surge of online free logo generators and templates for anything from a letterhead to a business card is it worth being a graphic designer anymore. I can see the flaws and easily spot these auto generated logos or design most of the time. To the casual person however it seems they dont see any difference , why pay a graphic designer for something you can get for free.... Now maybe i am wrong and the average person can see the difference because i image the visual appeal of such graphic and the lack of target a specific market can cause it to not deliver the results you want It still annoying. Its now spilling over into after effects templates , its a smart move by the people doing it all credit to them, but geez i studied for this man haha :(
Re: Graphic design as a career
I am sure there will still be a specialist niche waiting; it will be on your marketing skills that things will turn.
I invariably stop and check claims of being bespoke or professional to determine what the USP might be.
Good luck though,
Acorn
Re: Graphic design as a career
My wife and I started a graphic design company back in the late 80s in San Francisco after spending 15 years working in advertising agencies.
At first we did really well but as the Mac became more of a sophisticated design tool in the mid 90s we were competing with kids with Macs and little formal training, working out of their homes for $35 an hour and many of our clients at that time were more interested in price than quality.
It is a competitive field to begin with. But if you are good at design and have a good business head (this is more than half the business) and are willing to hustle, I think you can still find a market for your skills.
Re: Graphic design as a career
Quote:
Originally Posted by
risen
I have been asking myself with the surge of online free logo generators and templates for anything from a letterhead to a business card is it worth being a graphic designer anymore. I can see the flaws and easily spot these auto generated logos or design most of the time. To the casual person however it seems they dont see any difference , why pay a graphic designer for something you can get for free.... Now maybe i am wrong and the average person can see the difference because i image the visual appeal of such graphic and the lack of target a specific market can cause it to not deliver the results you want It still annoying. Its now spilling over into after effects templates , its a smart move by the people doing it all credit to them, but geez i studied for this man haha :(
risen,
You already have a niche market. Just stop and think for a moment. Who do you ALREADY do designs for? They need your work. Plus, what do you do that's NOT design stuff? Hobbies? Interests? Use these already untapped markets to help you pivot into a new field of design where you do what you love AND you love what you do! The market is already there waiting for someone like you to fill it.
I'm a magician and a designer...so...I combined the two. Now, I do designs for other magicians. And they LOVE it!
Combine your skills and elevate an industry or create your own. You're the boss!:cool:
