Logo competition
We're developing a product called the Xara Picture Editor which is a simple, slick, general purpose bitmap preview and editor tool. We need a logo for this and since I know there have been many great logo designs shown on this forum, we thought it would be a good idea to have a little competition for those that might be interested.
The prize is a full boxed copy of all the main Xara products, Xara X, Xara 3D, Webstyle, MenuMaker (CD only), ScreenMaker 3D (CD only), or $300 cash for those that already have the Xara products. Xara will pick only one of any submitted designs.
Attached is a screenshot of what the product looks like which may influence the logo design. You can see brushed metal dialogs. Many icons have a purple flower theme (we had to think of something that sort of represented a generic 'photo'.) You can see the crop icon enlarged. We have a purple / blue theme to much of it.
The logo could either be the full name 'Xara Picture Editor' or could use the abbreviation XPE, but in the latter case it's important that the name Xara Picture Editor be incorporated into the logo so that people can understand what XPE stands for. If the word Xara is a large part of the logo then it should be in Xara logo style. See the MenuMaker logo on the xara.com website to see what I mean. (Not that the MM logo is meant to influence or restrict your creative freedom at all). If the Xara name is just a small part, for example it could be just simple small text saying 'Xara Picture Editor' under a larger XPE logo, then it's not important that the Xara be in the right font. The design needs to be able to work quite small so it can be reproduced on websites etc.
Ideally I'd like this to be a public competition where ideas are posted to this forum where everyone can see and provide feedback. Previous feedback from the forum to posted designs has been good natured, helpful and positive and we'd like to keep it like that and see what the wider audience think of any submitted designs.
We will require the final artwork to be created in CorelXARA or Xara X (for the purposes of posting previews, JPEGs / GIFs etc are fine).
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